Ed Hardy

School may no longer be in session, but there’s still one equation to solve during summer: how to rock the trends that are hotter than this season’s temperatures. The answer? Wear eye-catching outfits inspired by one of the most iconic eras in fashion history. Y2K fashion was all about embracing bold looks, wearing playful accessories, and finding comfortable closet staples. That’s why it’s the perfect era to harken back to this summer. Whether you still have a pair of jelly sandals from 2007 or you were learning to walk during the aughts, a few tips can help you wear Y2K outfits with confidence. Here are three simple formulas that can help you solve for the perfect Y2K-inspired summer outfit. Velour + More Velour Is there anything that screams “Stars, They’re Just Like Us!” quite like a velour tracksuit? Early 2000s pop culture magazines were fascinated with capturing celebrities doing everyday tasks, like filling up their tank or grocery shopping. As a result, the ico...

You dress to impress, but the only opinion that really matters is your own. When you carry yourself with confidence, people notice your energy just as much as your outfit, which is why some of your favorite looks feature hoodies and sweatpants. After all, you’re not chasing trends, you’re redefining them. Hoodies and sweatpants have always been streetwear staples, but styling them the right way makes all the difference. Here are a few tips for styling sweatpants, hoodies, and complete sets. Sleek Sweat Pants Who says you have to choose between style and comfort? Wearing sweat pants as a fashion statement is all about picking the right pair and knowing how to style them. Here are three tips for looking sharp while dressing comfortably. Choose the Right Silhouette: Flared sweat pants can give your outfit a little extra edge while showing off your shoe choice. Baggy sweat pants give you a laid-back look, making them perfect for chill days. Find Fitted Tops: A great out...

If you love a good hoodie, you can never really have too many options in your closet, although you likely have your favorites. Maybe it’s the cozy one you wear while traveling or a dynamic design that takes you from the street to the gym. Hoodies have evolved way beyond being a simple cold-weather layer. Now, they’ve become a year-round style essential. Modern hoodies are an endlessly versatile and often expressive piece that adapts to any season or vibe. It’s not just transitional. It’s transformational. Here’s how you can rock your favorite hoodies as a streetwear staple every day of the year. Spring: Layers with Attitude Spring is an excellent hoodie-layering season, but that doesn’t mean you’re hiding under it to stay warm. It means you’re wearing your attitude on your chest like some people wear their heart on their sleeve. Go all in with zip up mens hoodies featuring vibrant dragon graphics or Gothic fonts. With the cozy feeling of a timeless vintage hoodie and t...

Fashion is a feedback loop. Think about it: flared pants are back thanks to the Y2K revival, but flares first stepped into the spotlight during the ’70s. High-waisted shorts were big during the 2010s, but those looks were paying homage to ’80s summer fits. When a trend comes back around, some people think they have to dig through vintage shops and browse online retail stores to find the styles they’re looking for. Luckily, embracing vintage-inspired styles can be much simpler. By finding new styles from beloved, old-school brands, you can embrace the latest trends while enjoying fresh fits. Here are three reasons to shop for new styles from vintage-inspired brands. Same Aesthetic, More Options We’ve all been there: you spend all day digging through thrift stores in search of a certain vintage brand. When you finally find a piece with that iconic logo, it’s not the right size, has a weird mystery stain, or is missing buttons. The thrill of the search can be part of the fu...

When you walk into a room, people notice. When you tell a story, people listen. You’re not afraid to take up space, speak your mind, and stand out. If you live your life at full volume, you deserve clothes that aren’t afraid to make a little noise. Maximalist fashion is all about embracing bigger, bolder looks. It’s about celebrating your distinct voice and personality through your favorite fits. It’s about layering, mixing and matching, and curating one-of-a-kind looks. If you’re ready to dare to dress loudly, check out these three maximalist fashion tips.  Find Vintage Inspiration If you keep up with fashion news and streetwear influencers, you’ve probably read a few think pieces (or, let’s be real, watched a few TikToks) about how everyone seems to dress the same lately. Once you start noticing it, you’ll see the same minimalist outfits everywhere. Sure, there’s nothing wrong with wearing what makes you feel comfortable, but true fashion is about experimentation...

Some say fashion moves in cycles. What was popular 20 years ago inevitably finds its way back into the spotlight. But for the younger generations, like Gen Z, it’s not just about repeating the past. It’s about remixing it, giving it a fresh twist. Nostalgic brands, such as the iconic staples of early 2000s street style, are still a hit with generations that didn’t experience the original heyday in all its glory. The question is, why? Turns out, there are a lot of reasons… and nostalgia is part of it. Nostalgia and Finding Your Identity Every generation experiments in their own way. Maybe you thrive in spaces between irony and authenticity. It’s where a trucker hat with rhinestones or a dragon-emblazoned tee can be both tongue-in-cheek and a genuine power move. Perhaps you’re drawn to nostalgic brands because they give you a rich archive to play with. It makes perfect sense to rock modern Y2K outfits with matching hoodies and sweatpants. Maybe you have a vision for the...

The days of covering up tattoos with long sleeves are over. In 2025, it’s not just about having tattoos. It’s about living out loud and showing them off proudly. It’s time to wear them like we wear our hearts on our sleeves. If you love bold styles, let tattoo lifestyle fashion blend the throwback energy of the early 2000s with the deliberate edge of today. It lets you take your vision of raw and rebellious tattoo culture and style it to match your personality. Here’s how. Lead the Conversation with Graphic Tees You never have to be subtle when curating outfits you love. And what speaks louder than a graphic tee as your foundation? Remember those bold designs from back in the day? Your favorite tattoo-inspired brand never settles for subtle, and you don’t have to either. Wear the perfect baby tee that hugs your curves in all the right places with forever iconic images of legit tattoo artistry. A dagger through the heart is just as stylish today as it was 20 years ago. F...